- Service area
- Council, democracy and councillors
- Marketing and communications
- Related documents
- Publication detail
Effective marketing and communications is essential in developing and delivering clear messages to:
- Communicate the information our customers need to access our services
- Communicate about the impact we have on our customers’ lives
- Influence the behaviour and attitudes of our customers by developing and delivering clear messages.
Local government is changing at pace and with the financial challenges ahead tough choices are inevitable. As services transform, it is essential we communicate effectively with our target audiences.
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