Rugby Town Centre Enhancement Scheme

Proposed scheme

This revised proposal maintains access for buses, cyclists and taxis, in both directions along North Street and Church Street, with through traffic being positively directed to alternative routes.

The scheme has been designed to balance the aspirations of Rugby residents, visitors and businesses with the practicalities of maintaining a safe road network that accommodates expected future growth.

Scheme aims

  • To build on the benefits of reduced traffic in the Town Centre as a result of the Rugby Western Relief Road.
  • Improve the public realm of the Town Centre.
  • Enhance the appeal of the existing wide range of stores, restaurants and cafés.
  • Raise the visibility and profile of the Clock Tower, and integrate St Andrew’s Church within the wider community.
  • Increased space for the market and other events throughout the year.
  • To maintain and improve accessibility into the town centre.

Church Street and North Street are currently heavily trafficked, effectively severing the Town Centre into two parts. The Town Centre enhancement scheme aims to improve connectivity between the main business and retail areas of the Town Centre.

Rugby is one of the largest growing towns in the West Midlands with substantial new housing, employment and retail provision coming into Rugby over the next 10–15 years, and this scheme aims to capture and accommodate this growth.

Consultation Results and Findings

Members of the public were invited to view the proposals and provide feedback at a number of events held during September 2013.

RTC Consult Result Findings (pdf, 3.5Mb)

Key changes

The scheme proposal includes a number of enhancements:

  • North Street/Church Street will be utilised by buses, taxis (taxi rank will be relocated) and cyclists in both directions. General traffic would be required to seek alternative routes. In the event of road closures and special events, the traffic restriction can be lifted.
  • Possible removal of Pedestrian Crossing on North Street.
  • Improved public realm and shopping experience.
  • Relocation of some bus stops.
  • Revised junction design Evreux Way/Park Road.
  • Relocation of taxi rank.
  • Upgraded traffic calming at the junction of Park Road/Manor Road/Lancaster Road
  • Alterations of traffic calming on Wood Street.
  • Junctions of Bank Street/Albert Street and Railway Terrace/Albert Street to be reconstructed.
  • Wider traffic management measures to support this scheme.
  • Upgrade of signalling equipment and pedestrian crossing facilities at the junction of Railway Terrace/Church Street.

Supporting statements

The proposed scheme has the support of key stakeholders within the community.

Supporting statements are:-

“Rugby Borough Council’s priority is to develop the town centre as a leisure destination and enable the growth of the independent sector and restaurants. We are keen to hear the views of businesses and residents on this flexible pedestrianisation scheme”.

Cllr Heather Timms, Portfolio Holder Economy, Development and Culture, Rugby Borough Council

“This scheme will provide a civic space, better connection to both side of the Town and will make St. Andrews an integral part our Town. Investment by both Councils gives a positive message about the future of the Town Centre”.

Aftab Gaffar, Managing Director, Rugby First

“This scheme will facilitate the continued development of the retail area of Rugby, in line with current needs”.

Cllr Peter Butlin, Portfolio Holder for Transport & Planning, Warwickshire County Council

Rugby Town Centre Enhancement Scheme was last updated on June 13, 2017.


Feedback